LSE: BWY

Bellway

Discount on a new Bellway home

What shareholders got 8% offDiscontinued 2,000 shares or more

This scheme has endedBellway withdrew its shareholder home discount on 1 August 2018. The last day to reserve a home using it was 31 July 2018.

History of the perk

Bellway announced the withdrawal in its 2017 annual report. It gave a last reservation date but no reason.

  1. Discount withdrawn

    The 2017 report set 31 July 2018 as the last day to reserve a home with the discount and withdrew it from the next day.

  2. Proof required for nominee holdings

    The annual report added a sentence requiring nominee holders to prove ownership. The discount and 12-month holding rule were unchanged from 2010.

  3. Earlier terms documented

    The annual report set out the terms: £2,000 off each £25,000 of a new home’s price, a proportionate discount on any remainder, and at least 2,000 shares held for 12 months before reserving. The scheme was already running, so this is not its launch date.

What shareholders got

Shareholders received 8% off a new Bellway home.

How the amount worked

Bellway took £2,000 off each £25,000 of the purchase price, with a proportionate discount on any remainder. That is 8% off the whole price.

Who qualified

You needed at least 2,000 ordinary shares.

Shares held through a broker

Nominee holders had to provide proof of ownership.

The report named no broker and described no broker service. We did not test this route.

Other conditions

Excluded holders
People relying on shares held by their employer or an institution they belonged to

Previous claim process

  1. 1. Claim when reservingWhen you reserved the home, you told the sales representative on site that you were claiming the shareholder discount.

Bellway did not say which documents counted as proof of ownership.

Dates

Minimum holding period
12 months before reserving the home
Former claim deadline
Scheme ended

Practical notes

Reservation date, not completion date

Bellway set a last reservation date. Its withdrawal notice gave no separate deadline for completing a purchase already reserved under the scheme.

Other offers and group brands

The terms named a new Bellway home. They did not say whether other group brands counted, or whether the discount could be combined with other sales incentives.