AIM: MUL

Mulberry

In-store shopping discount

What shareholders get20% off500 shares or more

What you get

Shareholders get 20% off the price of full-price items at participating Mulberry stores.

What it takes

You need at least 500 shares.

You can apply as soon as you hold the shares.

Before buyingA perk is a minor benefit of owning a share, not a reason to buy one. Share prices fall as well as rise, and dealing costs, spreads and tax can exceed a perk’s value. This page is not investment advice. Read about the risks.

Holding through a broker

Shares held in your own name or through a nominee qualify.

SIPP holdings: Ineligible.

The issuer does not give separate rules for ISA holdings.

Other conditions

Excluded accounts
Other personal pensions
Limit
£5,000 per year on product purchases after discount

How to claim

  1. 1. Send proof of your holdingEmail proof of your holding to the company secretary at the address below, or ask your broker or nominee to confirm it in writing. Give your name, address, email and number of shares, and confirm the shares are not in a personal pension.
  2. 2. Receive your discount emailMulberry emails you once it has checked your holding. Keep the email to show in store.
  3. 3. Renew each yearSend fresh proof of your holding to renew your discount email. All discount emails share the same renewal date, even if you applied recently.

In store, show your current discount email and ID in the same name. Only the named shareholder can use the discount.

Read Mulberry’s claim instructions 

Mulberry — Apply or renew: companysecretary@mulberry.com

Exclusions and limits

Excluded: Online purchases; Sale items; Special promotions; Limited-edition and promotional products; Gift vouchers.

Participating storefronts: London: Regent Street, Royal Opera House Arcade and Battersea Power Station; Manchester: Royal Exchange; Leeds: Victoria Quarter; Shepton Mallet: The Old Schoolhouse; Bath: Milsom Street; York: Swinegate; Edinburgh: Multrees Walk; Glasgow: Ingram Street; Amsterdam: P C Hooftstraat; Malmö: Södergatan; New York: Wooster Street.

Dates

Benefit issued
Usually within 14 days of Mulberry receiving your proof
Renewal
Renew your discount email on 31 March each year.

Practical notes

Check the store before travelling

Check your store against Mulberry’s list. Mulberry marks Shepton Mallet, Bath and York as full-price only. It does not say how the sterling limit applies at its overseas stores.

Check your broker separately

Mulberry accepts written confirmation from brokers and nominees. We have not tested whether any broker will send it.

History of the perk

The 500-share threshold arrived in two stages.

  1. The threshold applies to everyone

    Every shareholder needed at least 500 shares.

  2. The threshold rises for new shareholders

    New shareholders needed at least 500 shares.